news 3 weeks ago

Where Fashion Meets eSports: Why Riot Games Teamed Up With Louis Vuitton

The Street
eSports and high fashion now have something in common. Riot Games and Louis Vuitton are teaming up to bring collaborations both in-game and in real life. The famed fashion house will be designing skins for League of Legends and it is also designing the trophy case for the Summoner's Cup--which is the trophy that is awarded to the winner of League of Legends World Championship. Naz Aletaha, head of global e-sports partnerships at Riot Games, sat down with TheStreet to discuss the partnership and what collaborations with famous brands mean for eSports. She also explains why eSports may one day rival other sports networks--such as the NFL. Watch the full video for more. Premium Pick: 5 Tips for Navigating a Flat Stock Market Bull Market Fantasy: Watch Thursday Night's Replay Action Alerts PLUS peek: How Jim Cramer Knew to Sell Shopify Stock Before Its Recent Plunge Earnings Season on the Way: Why Investors Should Prepare for Earnings Season Now Subscribe to our Youtube Channel for more videos : Listen our latest Podcasts on Soundcloud Catch Up: Today's Top News Videos Below